Privacy

We collect the photos you upload and the items you catalog so we can identify them and recommend what to wear. Your closet is private by default. We do not sell your personal information. You can export or delete everything at any time.

Account information: name, email address, display name, password (stored only as a cryptographic hash), and optionally your shoe size, location region, and style preferences.

Closet content: photographs you upload, item names, brands, models, colorways, sizes, purchase details you enter, and any notes or tags.

Communications: messages you send us, survey responses, and feedback.

Usage data: pages viewed, features used, actions taken (such as items added or recommendations requested), timestamps, and referring pages.

Device and technical data: IP address, browser type, operating system, device identifiers, timestamps, and general location inferred from IP address.

Cookies and similar technologies: used to keep you signed in, remember preferences, and understand usage. See Section 7.

If you connect a third-party account or service, we receive information you authorize that service to share. We do not receive your credentials for those services.

We do not collect payment card numbers. If we introduce paid features, payments will be processed by a third-party processor that handles card data directly.

We do not use facial recognition, and we do not attempt to identify people appearing in photographs you upload.

We do not knowingly collect information from anyone under 18.

To provide the Service: create your account, store your closet, identify items in your photographs, and generate styling recommendations and value estimates.

To improve the Service: analyze usage, fix problems, measure feature performance, and improve the accuracy of our item-recognition and recommendation systems.

To communicate with you: send service messages, respond to support requests, and (with your consent where required) send product updates.

To keep the Service safe: detect and prevent fraud, abuse, and security incidents.

To comply with legal obligations and enforce our Terms.

Automated processing: item identification and styling recommendations are generated by automated systems, including third-party AI models.

We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

We share information only in these circumstances:

Service providers: vendors who host our infrastructure, store data, provide analytics, send email, and provide AI model processing — acting on our instructions and bound by contract. Current categories include cloud hosting, database and authentication, product analytics, email delivery, and AI model providers.

At your direction: if you choose to share an outfit, or to make part of your closet visible to others, we disclose the limited information described in Section 4 to the people described there.

Legal reasons: if required by law, subpoena, or legal process, or to protect the rights, safety, or property of Styvica, our users, or the public.

Business transfers: in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy or notice of any material change.

Aggregated or de-identified data: we may share information that cannot reasonably identify you.

Your closet is private by default. Items you catalog are visible only to you unless you choose to make them visible.

Your closet has one of three settings, which you control. Private means nobody else can see it, and this is what every new account starts as. Link means it can be opened by anyone who has the link you share, whether or not they have a Styvica account. Open means other signed-in Styvica users can find it: it appears in a directory of closets that can be searched by size, and it opens at an address based on a handle you choose.

A person viewing your visible closet can see the handle you chose and, for each item you have not excluded, its category and type, brand, model, colorway and size, Styvica's description of it, and a picture of that item. They cannot see your name, your email address, anything you paid, items you excluded, items you archived or deleted, or any other part of your closet.

The picture a visitor sees is a crop made for that item and stored separately. The photograph you uploaded — which may show a shelf, a room, or other things you did not mean to publish — is never served to a visitor. A crop is held at an address that cannot be guessed, and anyone who has that address can load it for as long as your closet stays visible.

You can exclude an individual item from the visible part of your closet without deleting it, and you can make your closet private again at any time. Either takes effect immediately and ends access through the Service to the pages and pictures affected, including for people already following your link. Neither can retrieve a copy somebody has already saved.

You may choose to share one outfit that includes a photograph and a styling recommendation you selected. Sharing creates an unlisted link containing a randomly generated token. Anyone who has the link can view the shared page. The page is marked to be excluded from search-engine indexing and is not otherwise listed, indexed, or discoverable through the Service.

A person viewing the shared page can see only the outfit photograph you uploaded, the name of the item Styvica recommended, the reasoning for that recommendation, and Styvica’s one-line description of the outfit. The person cannot see your name, email address, account identifier, photographs of individual items, other items, other outfits, or any other part of your closet.

You may withdraw the link at any time. Withdrawal immediately ends access to the shared page and the outfit photograph through the Service. Withdrawal cannot retrieve screenshots, saved images, or other copies already made, and it cannot remove a link preview that a messaging service has already generated and stored on its own servers. We retain a record that the share was withdrawn.

We record that a shared link was opened and count opens as activity associated with your account. We do not record the viewer’s name, account, identifier, or IP address against the share, and viewers do not need a Styvica account.

We keep your information for as long as your account is active. If you delete an item, we remove it from your closet and delete the associated photograph from active systems, typically within 30 days, subject to routine backups that are overwritten on a rolling basis. If you delete your account, we delete your personal information within 30–90 days, except where we must retain it to comply with legal obligations, resolve disputes, or enforce our agreements. Subject to your right to request deletion of your personal information, we will retain your personal information as long as needed for your use of the Service, your approved receipt of marketing communications from us, our compliance with legal obligations, and to protect our or other’s interests. Aggregated or de-identified information may be retained indefinitely and you may not request the removal of de-identified, anonymous, or aggregate data from our databases.

Depending on where you live, you may have the right to:

Access the personal information we hold about you and receive a copy in a portable format.

Correct inaccurate personal information.

Delete your personal information.

Opt out of the sale or sharing of personal information — note that we do not sell or share personal information as those terms are defined under California law.

Limit the use of sensitive personal information — we do not collect sensitive personal information as defined under California law.

Not receive discriminatory treatment for exercising these rights.

You can export or delete your closet and account at any time from your account settings, or by emailing hello@styvica.com. We will verify your request before acting on it. You may designate an authorized agent to make a request on your behalf.

If you are in the EEA or UK: our legal bases for processing are performance of our contract with you (providing the Service), your consent (where requested), and our legitimate interests (improving and securing the Service). You may object to processing based on legitimate interests, withdraw consent at any time, and lodge a complaint with your supervisory authority.

We use strictly necessary cookies to keep you signed in and secure the Service, and analytics cookies to understand how the Service is used and improve it. We do not use advertising cookies or third-party tracking for targeted advertising. You can control cookies through your browser settings; disabling necessary cookies will prevent the Service from working properly.

We use commercially reasonable technical and organizational measures designed to protect your information, including encryption in transit, encryption at rest for stored content, access controls, and hosting with reputable infrastructure providers. In addition, we enter into contracts with all of our third-party service providers that require reasonable precautions be taken against unauthorized uses of your personal information. No system is perfectly secure, and we cannot guarantee absolute security or that your personal information on the Service may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. If we become aware of a breach affecting your personal information, we will notify you as required by applicable law.

We will honor your exercise of your rights with respect to your personal information in accordance with Section 6. Apart from those rights, we do not respond to “Do Not Track” signals.

The Service is intended for adults 18 and over. We do not knowingly collect personal information from children. If you believe a child has provided us information, contact hello@styvica.com and we will delete it.

Styvica is operated in the United States. If you access the Service from outside the United States, your information will be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

We’re constantly trying to improve the Service, so we may need to update this Policy from time to time. The date of the last modification will be posted at the beginning of this Policy. If we make material changes, we will notify you by email or through the Service before the changes take effect, and we will update the “Last updated” date above. By continuing to access or use the Service, you are indicating that you agree to be bound by the modified Policy.

If you have any requests, questions or concerns regarding this Policy, please send us a detailed message to hello@styvica.com, and we will try to resolve your concerns.